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#ibcshow Hashtag Analysis

Adrian J Cotterill, Editor-in-Chief

Poor branding, marketing and twitter policing, led once again to twitter for the recent IBC event being spread over a number of hashtags.

The unofficial hashtag #IBC2014 saw 12,700 tweets for the last 30 days, not far behind the official hashtag #IBCshow total of 13,500 for the same period.

As we point out, year after year, this does NOT of course, help the exhibitors or the attendees in having a single online conversation.

ibc 2014 hashtag analysis

Whist we monitored both hashtags, here’s our last 30 day analysis of the official hashtag #ibcshow…

No. of Tweets: 13,583
No. of Twitter impressions: 64,545,273
No. of Twitter users who tweeted: 3,684
No. of Twitter users reached: 5,938,469

Top Ten:

No Name No of Tweets
1 @BroadcastBeat 387
2 @IET_MMC 370
3 @ryansalazar 273
4 @IBCShow 246
5 @Ideal_sys 172
6 @DetoxFilmsSC 112
7 @manormarketing 103
8 @CiscoSPVideo 100
9 @ibcdaily 93
10 @EricssonTV 86
No Name Impressions
1 @BroadcastBeat 12,734,858
2 @AdobePremiere 9,136,798
3 @AdobeAE 4,783,274
4 @ryansalazar 4,657,140
5 @IBCShow 3,040,941
6 @Avid 2,768,039
7 @maxon3d 2,452,279
8 @Akamai 927,957
9 @HDScorp 907,220
10 @StdntFilmmakers 721,945


Trending:

Other Hashtags
No Name No of Hashtags
1 #IBC2014 1,734
2 #TeamAdobe 840
3 #amsterdam 326
4 #IBC 270
5 #IBCconf 265
6 #SuperMeet 264
7 #CreativeCloud 245
8 #4K 243
9 #CINEMA4D 221
10 #C4D 202
User Mentions
No Name No of Mentions
1 @IBCShow 2,575
2 @Avid 597
3 @AdobePremiere 397
4 @ibcdaily 279
5 @AdobeAE 278
6 @NeelieKroesEU 212
7 @HDScorp 181
8 @EricssonTV 173
9 @profbriancox 155
10 @Rodriguez 150

By Date:

Date Tweets
2014-09-17 Wed 117
2014-09-16 Tue 958
2014-09-15 Mon 1693
2014-09-14 Sun 1748
2014-09-13 Sat 2251
2014-09-12 Fri 2361
2014-09-11 Thu 1231
2014-09-10 Wed 636
2014-09-09 Tue 444
2014-09-08 Mon 475
2014-09-07 Sun 68
2014-09-06 Sat 60
2014-09-05 Fri 212
2014-09-04 Thu 187
2014-09-03 Wed 176
2014-09-02 Tue 133
2014-09-01 Mon 73
2014-08-31 Sun 8
2014-08-30 Sat 26
2014-08-29 Fri 90
2014-08-28 Thu 100
2014-08-27 Wed 112
2014-08-26 Tue 65
2014-08-25 Mon 51
2014-08-24 Sun 12
2014-08-23 Sat 11
2014-08-22 Fri 89
2014-08-21 Thu 45
2014-08-20 Wed 76
2014-08-19 Tue 75
Date Impressions
2014-09-17 Wed 838,736
2014-09-16 Tue 6,391,106
2014-09-15 Mon 9,314,008
2014-09-14 Sun 9,776,153
2014-09-13 Sat 11,700,890
2014-09-12 Fri 10,388,984
2014-09-11 Thu 3,535,387
2014-09-10 Wed 2,628,794
2014-09-09 Tue 1,761,976
2014-09-08 Mon 2,547,954
2014-09-07 Sun 316,337
2014-09-06 Sat 224,124
2014-09-05 Fri 577,814
2014-09-04 Thu 466,704
2014-09-03 Wed 445,890
2014-09-02 Tue 483,304
2014-09-01 Mon 185,644
2014-08-31 Sun 25,431
2014-08-30 Sat 425,751
2014-08-29 Fri 141,485
2014-08-28 Thu 524,409
2014-08-27 Wed 376,767
2014-08-26 Tue 223,198
2014-08-25 Mon 165,688
2014-08-24 Sun 11,802
2014-08-23 Sat 17,918
2014-08-22 Fri 488,495
2014-08-21 Thu 115,474
2014-08-20 Wed 228,433
2014-08-19 Tue 216,617

Source: aka.tv


This entry was posted on Wednesday, September 17th, 2014 at 10:47 @491 and is filed under Scuttlebut. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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