Cineplex Digital Solutions EXPERIENTIAL Open House, Waterloo, Canada
Adrian J Cotterill, Editor-in-Chief
Cineplex Inc., Canada’s largest motion picture exhibitor with 163 theatres and 1,643 screens is holding a Cineplex Digital Solution Open House in their new Waterloo office tomorrow, October 15, 2014.
Attendees will get to see the “dramatic and exciting evolution of digital signage with a focus on customer experience and experiential technologies”.
The event will be hosted by their CEO Ellis Jacob and the Mayor of Waterloo.
Where: 137 Northfield Drive West, Waterloo ON N2L 5A6
When: October 15, 2014 from 14:00 – 17:00
Exactly, a week later in New York, Cineplex’s Chief Financial Officer Gord Nelson will present ‘Digesting Our Acquisitions’ at The DailyDOOH Investor Conference on Wednesday October 22, 2014.
In the last five years, Cineplex has made three acquisitions in the digital out-of-home space.
In April 2009, Onsite Media Network Inc. based in Calgary, Alberta was acquired, in July 2010, Digital Display and Communications, Inc. based in Waterloo, Ontario was acquired and in August 2013, EK3 Technologies Inc. based in London, Ontario was acquired.
Cineplex’s DOOH clients include a who’s who of major brands, retailers and financial institutions operating in Canada and Gord Nelson will tell all – why did a theatrical exhibition company enter the DOOH market? Why did it make the acquisitions it did? What is its strategy for the future? and more!
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