Cieslok Media Launches New Digital Board On Montréal’s South Shore
Gail Chiasson, North American Editor
A new 10’ x 35’ digital spectacular from Cieslok Media is now live on Autoroute 132, just east of the Mercier Bridge in Montréal’s South Shore.
This spectacular provides advertisers with the opportunity to shine in an otherwise advertising-free location.
This one of a series of digital expansions happening across the country for Cieslok following its recent launch of the largest 10mm digital wrap in Canada at Yonge & Gerrard St. in Toronto. The Montréal addition was built on the Kahnawà:ke Territory, where Cieslok has an exclusive partnership for digital signage. The development of this sign took approximately 10 months to complete and the board officially went live Sept. 8/14.
Christopher Bentler, vice-president of operations and business development, says, “This relationship gives us our entry into the South Shore of Montréal, where a huge amount of development is taking place, increasing the number of commuters from the South Shore into downtown Montréal exponentially. The site lines are absolutely amazing with over ,1000 feet (300 meters) of viewing distance, both east and west along Highway 132.”
Jörg Cieslok, president and CEO, says, “It’s amazing to see our company’s continued growth and to be seen as leaders in digital technology. The entry on Montréal’s South Shore will enhance our inventory in the Montreal market and add to our national footprint.”
Cieslok Media is a leading large-scale out-of-home media supplier in Canada with offices in Toronto, Montreal and Vancouver. Boasting some of the most viewed and sizeable inventory in the business, including significant signage at Yonge and Dundas Square in Toronto, Cieslok Media’s roster has both history and innovation, with ownership of legacy boards (in market for over two decades) through to the latest in high-tech digital. Mobile advertising elements such as geo-targeted, in-app banner ads as well as unique digital capabilities like live streaming video, RSS feeds from Twitter, Facebook, news and sports updates, and the ability to display multiple creative elements allplay a major role in the Cieslok network.
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