NanoLumens Displays At TD Garden In Boston
Gail Chiasson, North American Editor
Underscoring the increasingly important role its visual display solutions are playing in arenas around the country, NanoLumens, Norcross, Georgia, today (Jan.29, 2015) announced that 40 of its NanoSlim LED displays have been installed at TD Garden, with more to come, as part of a two-year comprehensive arena-wide renovation project.
Dana Michaelis, NanoLumens vice-president of regional sales, says that the NanoLumens solution at TD Garden includes the world’s first major installation of the company’s next generation NanoLumens Transparent Visualization displays.
On display in Legends, TD Garden’s newly renovated and largest restaurant, the new NanoLumens Transparent Visualization display uses state-of-the-art nano-optical particle diffusion. These NanoLumens Transparent Visualization displays allow objects to seamlessly float in space and are part of an increasing line of large-scale visualization solutions now being developed by the pioneering tech leader that is believed to have been the first company globally to introduce flexible LED displays.
“NanoLumens isn’t simply a manufacturer,” says Michaelis. “NanoLumens is a forward-looking visual solutions visionary that has a very deep research and development capability. We are demonstrating this capability in a significant way with the installation of our first Transparent Visualization displays in a major arena installation. Earlier this year, we installed our first Transparent Visualization display at a major cosmetics company’s retail locations, but today marks the first major commercial installation of multiple Transparent Visual displays.”
The NanoLumens displays were installed at TD Garden by HB Communications, the North Haven, Connecticut-based audio-visual systems integrator that prides itself on creating human connections in a virtual world.
“Our partnership with NanoLumens allowed us to think very strategically and very creatively to develop a complete visualization solution that would redefine the fan experience at TD Garden,” says Dana Barron, HB Communications. “NanoLumens has long offered customers the most selection of display options in any size, shape, or curvature, but the commercialization of its transparent visualization technology takes the company to a whole new level.”
“Delaware North and the Jacobs family (owners of TD Garden) are committed to bringing fans a first class experience at the TD Garden,” says Lorraine Spadaro, vice-president of technology at TD Garden. “The Nanolumens technology provides exceptional functionality, delivering architecturally flexible display canvas for our hi-res digital content for our fans and corporate clients. These major investments in cutting edge technology and infrastructure have helped us maintain the arena’s industry-leading status as we approach our 20-year anniversary.”
This privately financed, two-year transformation at TD Garden includes renovations of the level four and seven concourse, development of a new ProShop on level two of the arena, comprehensive renovation of Legends, and upgraded technology infrastructure throughout. Despite a busy construction schedule, the TD Garden will remain open throughout the renovations with limited construction impacts.
Design of the renovations to the concourse, the arena’s largest fan gathering areas, is being led by Rossetti Architects, a renowned sports and hospitality architecture firm. Rossetti’s goal is to infuse the rich history of the City of Boston, the Bruins and the Celtics with modern technology that activates fan engagement physically and digitally and that brings sponsorship activation to life.
Follow DailyDOOH