Gail Chiasson, North American Editor
Stingray, Montreal-based global business-to-business multi-platform music product and service provider, has acquired Groupe Viva, a key player in digital signage solutions for businesses throughout Canada, headquartered in Boisbriand, Quebec.
For over 12 years, Groupe Viva has developed innovative digital solutions for retailers, restaurants, hotels, tourism associations and other lines of business. It has built a solid reputation for providing clients with an array of audio and video solutions, supported by a solid technical infrastructure, brought to life by exciting, top-of-the-line creative content. These attributes come together to create unparalleled customer experiences at various points of interaction: point of sale, point of service, events and public spaces.
Among its clients are: Les rôtisseries St-, Jean Coutu, Molson Coors, Mont-Tremblant and Sports Experts.
Eric Boyko, president and CEO of Stingray, says that the acquisition will allow Stingray to deliver an even more complete end-to-end-service for its commercial clients.
“The acquisition of Groupe Viva enhances the position of Stingray Business as the one-stop provider for the best music and innovative digital solutions, the most important elements to achieve successful customer experiences,” says Boyko..
“Teaming up with Stingray fulfills our long-term goal of expanding our services coast-to-coast,” says Pierre Gendron, president and CEO of Viva Group. “Stingray’s expertise in delivering the best music experience and our innovative digital solutions are a perfect match.’’
Stingray is a major multi-platform music service provider worldwide, with more than 110 million subscribers in 113 countries around the world. Geared towards individuals and businesses alike, the company’s commercial entities include the following leading digital music and video services: Stingray Music, Stingray Concerts, Stingray Music Videos, and Stingray Karaoke. The company also offers various business solutions, including music and digital display-based solutions through its Stingray Business division.
Owned by Telesystem, Novacap and Boyko Investment Corporation, Stingray has over 200 employees in offices across Canada, as well as employees in offices located in Los Angeles, Miami, London, Amsterdam, and Tel Aviv. The company was recognized in 2013 and 2014 as finalist in the Top 50 of Deloitte’s Technology Fast 50MC list, and figures amongst PROFIT magazine’s fastest growing Canadian companies.
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