The @OutdoorMC Adds @Outdoor_Plus & @OceanOutdoorUK 2 Its Council
Adrian J Cotterill, Editor-in-Chief
The UK’s Outdoor Media Centre (OMC), the marketing body for the Out Of Home (OOH) media sector today announced that Ocean Outdoor and Outdoor Plus would join their council. The OMC, launched back in 2011, now consists of five council members, five board members and 23 Associates.
The council (which also includes Primesight, Clear Channel and Exterion Media) is designed to act as the united voice of the OOH industry, providing a forum to showcase the wide array of technical and creative formats it offers.
The expansion to the OMC’s council follows the recent appointments of Mark Craze as Chairman and Alan Brydon as Chief Executive, who will be taking up his post in May.
Mark Craze told us “Out Of Home advertising has arrived at one of the most exciting stages in its history and we’re incredibly privileged to welcome two new council members who are passionate about the medium. With a strong and supportive council in place we can now work together to further illustrate how incredibly effective and powerful the Out Of Home medium is and strengthen our relationships with agencies, specialists and advertisers across the industry.”
Earlier this year, JCDecaux did not renew their membership of the Outdoor Media Centre (OMC).
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