Minions Dominate Yonge & Dundas Square @CieslokMedia Screens
Gail Chiasson, North American Editor
Cieslok Media was part of the Minions movie pre-launch campaign in Toronto with a complete domination – using all multiple, creative formats – and delivering an overall dynamic execution at Yonge and Dundas Square from mid-June to mid-July at the city’s highest traffic intersection located outside the Cineplex Cinemas‘ Yonge and Dundas Theatre.
The recently released Minions movie, ‘Meet Stuart, Kevin, and Bob’ by Universal Pictures was a sensational success, ranking #1 at the box office on opening weekend.
Cieslok Media partnered with Universal Pictures for this opportunity.
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