DigiCom OOH has announced the appointment of Jess Macintyre as head of marketing, and Emma Dean as head of design.
The appointments mark the latest additions in a series of new hires which recently included sales director James Power.
Jess Macintyre, from digital media business Qriously, has extensive experience in the OOH sector having worked at JCDecaux Airport and Ocean Outdoor where she took a leading role launching ‘The Grid’ – the first ever full motion UK city centre DOOH network.
At JCDecaux, Emma was responsible for developing and delivering all brand assets across the portfolio. Both newcomers will bring an in-depth understanding of out of home marketing and design to DigiCom and will lead all communication and creative services.
Macintyre replaces Mike Hemmings who is leaving to set up his own full service marketing and branding consultancy, Decoded Media.
About DigiCom
DigiCom represents the UK’s largest, purely digital screen based advertising sales business.
DigiCom’s national network reaches over 12m adults every fortnight via 3300 digital screens. The portfolio consists of a national healthcare network as well as the UK’s only truly national digital roadside proposition. Screens are situated within high dwell forecourt retail and healthcare venues, delivering brands the opportunity to capture the attention of and communicate with consumers on their journeys.
DigiCom’s core product is the Mini Digital 6 Sheet, powered through a partnership with leading screen provider, Amscreen. These HD screens offer a full spectrum of creative possibilities including; live, full motion content on a national scale, as well as serving locally tailored content activated by environmental conditions or an array of other possible data sources.
DigiCom was launched in January 2009 with the objective of helping brands realise the full potential of one of the media landscape’s fastest growing advertising channels. With a focus on providing scale, accountability and creative possibilities, DigiCom is committed to delivering the most flexible and efficient method
Follow DailyDOOH