OMAC Updates Interactive Mapping Tool With New Members
Gail Chiasson, North American Editor
The Out-of-Home-Marketing Association of Canada has released an update to its interactive mapping tool that now includes the complete inventory of all OMAC member companies, including its two newest members: Clear Channel Canada and Quebecor Out-of-Home.
“This release reflects the current digital and static inventory of our members’ products and networks, based on the Canadian Outdoor Measurement Bureau Data Report of July, 2015,” says Rosanne Caron, president of OMAC.
“Maps can now be produced for all OMAC members which include: Astral Out-of-Home, Clear Channel Canada, Cogeco Metromedia, Lamar Transit, OUTFRONT Media, Pattison Outdoor and Quebecor Media Out-of-Home.”
The interactive mapping tool allows users to select and view geographical coverage of multiple operators and products/networks in a single market, on one map. Dynamic maps are currently available for Vancouver, Calgary, Edmonton, Toronto and Montreal markets and can be accessed from OMAC’s website here.
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