Denise Levine Joins @BrandedCities
Gail Chiasson, North American Editor
Denise Levine has joined Branded Cities Network as chief revenue officer, based in New York and also heading both sales and marketing.
Levine has 24 years of experience in advertising sales across television, radio, musical entertainment and out-of-home media.
Her career spans from Tribune Broadcasting and Sky Sites Airports, now part of JCDecaux, to the US office of Blink TV, a London-based group offering digital advertising and sponsorship opportunities to advertisers in the world of touring musical artists.
Prior to joining BCN, Levine was the vice- president of national sales at Cemusa, the OOH advertising division of a Spanish conglomerate whose primary US media assets are street furniture (transit shelters and newstands in New York and Boston, as well as San Antonio, Miami and Atlanta). As one of Cemusa’s first employees, Levine led all advertising sales and defined the sales strategy. During her tenure and under her leadership, the sales team grew US sales of both static and digital assets to carry Cemusa into the final stage of acquisition by JCDecaux.
“Denise joins our Branded Cities family with considerable experience, an entrepreneurial spirit and venerable relationships with global agencies and clients at numerous Fortune 500 companies,” says Steve Ellman, chairman/CEO of BCN. “We welcome her leadership, vision and business acumen as we expand into major US markets and solidify global partnerships.”
“I am honored to have this golden opportunity to be part of the dynamic team here at Branded Cities,” says Levine. “I am both confident and passionate about growing our BCNetwork throughout the US and bringing our advertising partners a portfolio of elite iconic products and endless futuristic digital offerings.”
Founded in 2006, BCN owns some of the most spectacular outdoor advertising sites in the United States. BCN offers space on such iconic units as NASDAQ & Thomson Reuters in Times Square; Harmon Corner (the largest single screen site in the US that stands on the 50 yard line of The Las Vegas Strip; and the Hotel Mondrian on Sunset Strip in Los Angeles, to name a few.
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