The ADVERTISING Club of New York, Dec 2, 2015
The ADVERTISING Club of New York is holding the 8th Annual Out-of-Home: Now media event on Wednesday, December 2, 2015. An event that aims to bring OOH leaders together to discuss why this traditional form of media is exploding as well as new ways it is being leveraged – specifically by municipal partnerships.
The first keynote is being given by Mark Tutssel, Global Chief Creative Officer, Worldwide, Leo Burnett and the brand keynote by Elyssa Gray, Director, Head of Brand and Advertising, NA Cards, Citi and then it’s onto two panels with a case study squeezed in the middle…
Panel 1: On the Frontline — Putting Data and Insights to Work
Moderated by: Abbey Klaassen, CMO, 360i
Stacy Deriso, Group Director, PHD, Google
Alan Smith, Chief Digital Officer, Assembly
Andy Stevens, SVP, Research and Insights, Clear Channel Outdoor
Target Case Study
Ian Dallimore – Director Digital Innovation and Sales, Lamar Advertising
Cory Pearson – OOH Specialist, Haworth Media
Panel 2: The Evolution of Out Of Home — Looking at Connected Cities and Municipal Partnerships
Moderated by: Stuart Elliott, Media Village
Dave Etherington, Chief Strategy Officer, Intersection
Mark Boidman, Managing Director, Peter J. Solomon Company
Andy Sriubas, EVP, Strategy & Planning, Outfront Media
Randy Rumusack, Founder & CEO, LQD
It all takes place at Pier 60, Chelsea Piers 8:30 AM to 12:30 PM
More information can be found here.
Categories: DailyDOOH Update
