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#NRF16 @ScalaInc Interactive Digital Retail Experiences

Malvern, Pennsylvania-based Scala Inc. will showcase six shopping solutions that focus on connecting the online and in-store worlds in booth #909 at #nrf2016 ‘BIG Show’, January 17-20 in New York.

PrintScala retail experts will show how to personalize the shopping experience down to a single-customer focus using digital, creating deeper brand awareness. Additional booth highlights include engagement and interaction and using fact-based, real-time actionable data to optimize messaging. The new solutions start by drawing the customer into the retail experience, reaching across all digital touchpoints, to create a more meaningful experience and deeper brand awareness.

Also found in booth #909 is the latest in screen technology from LG Electronics. 55” and 49” LS75 monitors are featured in the Lift & Learn and Instore Re-Targeter solutions, respectively. All screens feature an ultra-thin 7.4 mm bezel and highest-quality brightness.

Among solutions to be seen on the Scala booth are :

Scala will post videos of all these innovations on their YouTube channel shortly after NRF. The solutions will also be on display next at #ISE2016 February 9-12 in the Netherlands.

Posted by on 15 January 2016.

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