YESCO Electronics Changes Name To Prismview
Adrian J Cotterill, Editor-in-Chief
YESCO Electronics, acquired by Samsung Electronics Co., Ltd. almost a year to this day, is rebranding as Prismview, A Samsung Electronics Company.
We are told that the name change is the result of a directive intended to better align Prismview’s identity with its new parent company Samsung Electronics.
According to John Williams, CEO of Prismview, “Samsung’s vast resources have added to our existing expertise, and have positioned Prismview to become the world leader in LED digital signage.” and we are told that since the acquisition, Prismview has seen significant investments in the Logan, Utah plant in personnel, equipment, and other resources and that Prismview has also seen its international sales increase by more than 75%.
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