NBC Olympics Selects Leyard LED Video Walls For 2016 Olympic Games Production In Rio
Gail Chiasson, North American Editor
NBC Olympics, a division of the NBC Sports Group, has selected Leyard to provide fine pitch LED video wall solutions for its production of the Games of the XXXI Olympiad, taking place in Rio de Janeiro, Brazil, from August 5 – August 21.
Leyard will provide three Leyard TVH Series LED video walls for the NBC Olympics set within the International Broadcast Center in Rio and one Leyard TVH Series LED video wall for NBC’s outdoor set in Brazil. The Leyard video walls include a 13’wide by 13’ tall video wall comprised of 169 displays, as well as an 8’ wide by 7’ tall video wall made up of 56 displays, both with a 1.9mm pixel pitch for ultra-high resolution graphics and video playback. In addition, NBC’s sets will feature a large 9’ wide by 12’ tall 2.5mm pixel pitch in-floor display made up of 108 displays.
“These video walls will be a stunning backdrop to NBC’s broadcast coverage, helping to bring all the excitement of the largest sporting event in the world to life,” says Jennifer Davis, chief marketing officer of Leyard International.
“We are thrilled to have Leyard’s technology featured in our studios for what will be an incredible Olympic Games in Rio de Janeiro,” says Atila Ozkaplan, senior director, technical logistics for NBC Olympics.
The Leyard TVH Series allows for image adjustment to achieve broadcast-specific color temperatures and gamma levels more precisely. The Leyard TVH Series produces deeper blacks, higher contrast and less reflection for on-camera installations around the world.
A division of the NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal’s Olympic coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history.
Leyard Optoelectronics Co. Ltd. is a global leader in the design, production, distribution and service of digital displays, video walls and visualization products worldwide. Leyard has gained significant market share in fine pitch LED and offers indoor, outdoor, fixed and creative displays, as well as other ancillary and lighting solutions for the urban environment. Used in various applications, such as broadcast, sports arenas, stadiums, advertisement networks, retail digital signage, control rooms, exhibitions, large scale events and digital cultural experiences, Leyard enjoys marquee installations globally. Leyard was founded in 1995, is headquartered in Beijing, China and is traded on the Shenzhen Stock Exchange (stock code: 300296). Forbes magazine (2013) named Leyard among ‘China’s Top 100 Most Potential Listed Companies’. Planar Systems was acquired by Leyard in 2015
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