Alan Brydon joins @8OutdoorMedia
Alan Brydon, previously Chief Executive of Outsmart, is to join 8 Outdoor, the Digital Out of Home advertising business, as Non-Executive Board Director with immediate effect.
Alan Brydon speaking at The DailyDOOH Media Summit, May 2016
8 Outdoor currently has over 30 digital screens live across five cities. We are told that Alan’s appointment coincides with the next phase of 8 Outdoor’s expansion into new formats and cities across the UK.
Cennydd Roberts, CEO of 8 Outdoor told us “The business is focused on delivering outstanding solutions to advertisers, by growing an unrivalled network of roadside, large format digital screens. This will include a massive expansion throughout the UK in 2017, ensuring cost effective routes to a quality audience”.
He added “I am delighted to have a person of Alan’s calibre joining us at 8 Outdoor at such an exciting time for our business. He brings with him 25 years of media experience and commercial knowledge, which will ensure that whilst the company is embarking on this rapid digital expansion programme, we are continuing to challenge ourselves to be industry innovators.”
Alan Brydon also told us “I am delighted to be joining what is already a great team at 8 Outdoor at such an exciting time for the company. The Out of Home industry is in its most exciting time ever, and 8 Outdoor are brilliantly well placed to become the leading company in the digital roadside sector.”
Cennydd Roberts featured in our CEO SPOTLIGHT earlier this year, you can read it offline in print in DOOH INSIGHTS Volume 5 or online here.
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