Adrian J Cotterill, Editor-in-Chief
Inflexion Private Equity announced this week that funds managed by Inflexion have completed a Partnership Capital, minority investment, in Outdoor Plus Ltd.
The press release stated that Inflexion’s Partnership Capital investment will help accelerate organic growth in the business through the launch of new sites from contracts already won, as well as the further conversion of the company’s traditional sites to digital. Inflexion has also introduced a senior industry veteran, Nigel Sharrocks, who joins the board as Non-Executive Chairman.
Simon Turner, Managing Partner at Inflexion told us “We are delighted to have been recommended to Jonathan and his team as the minority investor of choice, enabling him to find the right investment solution to suit his growth ambitions for Outdoor Plus. Inflexion brings strong TMT sector experience to support the business’ expansion plans and we look forward to working in partnership with the Outdoor Plus team.”
Jonathan Lewis, Managing Director at Outdoor Plus said, “Outdoor Plus strives to provide high-end brands with state-of-the-art digital screens in unrivalled London locations. Inflexion shares our vision for growth, and their knowledge and understanding of this sector, coupled with their Partnership Capital investment, made them the right partner for the future development of our business. With their backing, we are expanding our reach, even exploring international opportunities such as high-traffic sites de apostas in markets where outdoor advertising is in high demand. We plan to use their investment to continue delivering premium sites in sought-after locations, attracting audiences in areas of media scarcity.”
This investment adds to Inflexion’s TMT experience, current investee businesses include Group IMD, CableCom, Mobica and CloserStill Media, with the latter two Partnership Capital investments.
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