Final #ISE2017 Twitter Analysis

Andrew Neale

Two big shows to start the year and interestingly our sister site aka.tv shows that the twitter traffic for both #CES2017 (detailed here) and #ISE2017 were both 10% down on the previous year AND both were the first year that either show did not see a year-on-year increase.

ISE2017 Final Twitter Analysis

Whilst at #CES2017 the headline number of tweets was down, the other totals were up; impressions up 15%, users tweeting up 9%, and users reached up 26% but at #ISE2017 the headline number of tweets was down, impressions were down, users tweeting was only up by 401 users – bearing in mind that the actual show attendance increased by 8,000 or so to 73,413 – although the number of users reached was also up.

Here’s our final #ISE2017 twitter analysis for the last 30 days: –

No. of Tweets: 32,874 (down 10.5% from 2016)
No. of Twitter impressions: 143,011,902 (down 13.6% from 2016)
No. of Twitter users who tweeted: 5,564 (up by 401)
No. of Twitter users reached: 20,321,608 (an increase of 37% over 2016)
Highest number of tweets per hour was 527 – achieved at 12:00 on the second day of the show, Wednesday Feb 8, 2017.

For comparison here are the #ISE2016 totals at a glance: –

No. of Tweets: 36,711 (an increase of 64% over 2015)
No. of Twitter impressions: 162,572,468
No. of Twitter users who tweeted: 5,163 (an increase of almost 49% over 2015)
No. of Twitter users reached: 12,773,061
The highest number of tweets per hour was 561 – achieved at 10:00 CET on the first day of the show, Tuesday Feb 9, 2016.

Top Ten:

No Name No of Tweets
1 @rAVePubs 2,833
2 @avtweeps  RT bot  1,114
3 @AVNationTV 874
4 @AVTweeps_  RT bot  683
5 @DailyDOOH 550
6 @LiveInstall 514
7 @AVLSInstallers 446
8 @NikNepoAV 441
9 @chris_neto 370
10 @Kev_McLoughlin 311
No Name Impressions
1 @rAVePubs 41,699,426
2 @DailyDOOH 5,939,682
3 @Lord_Sugar 5,312,408
4 @AVNationTV 5,271,403
5 @Sony 4,044,148
6 @LiveInstall 3,564,022
7 @CrestronHQ 3,241,890
8 @AVMag 2,788,515
9 @PolycomEMEA 2,416,489
10 @chris_neto 2,367,764
Original Tweets
No Name No of Tweets
1 @rAVePubs 2,817
2 @DailyDOOH 494
3 @AVNationTV 481
4 @NikNepoAV 212
5 @AVMag 125
6 @Kev_McLoughlin 125
7 @chris_neto 114
8 @NurevaInc 113
9 @KMB_Comm 112
10 @LiveInstall 109
Retweets
No Name No of Retweets
1 @avtweeps  RT bot  1,114
2 @AVTweeps_  RT bot  683
3 @AVLSInstallers 417
4 @LiveInstall 405
5 @AVNationTV 393
6 @chris_neto 256
7 @NEC_Display_EU 232
8 @NikNepoAV 229
9 @Kev_McLoughlin 186
10 @AVHashtags 174

Trending:

Related Hashtags
No Name No of Hashtags
1 #AVtweeps 7,538
2 #liveinstall 1,076
3 #DigitalSignage 727
4 #findavnation 719
5 #PolycomTweetUp 532
6 #ProAv 502
7 #amsterdam 443
8 #AVTweetup 439
9 #tech 329
10 #smarthome 276
User Mentions
No Name No of Mentions
1 @ISE_Show 2,911
2 @rAVePubs 1,923
3 @AVNationTV 1,313
4 @NEC_Display_EU 1,001
5 @DailyDOOH 771
6 @AVMag 563
7 @PolycomEMEA 521
8 @InfoComm 455
9 @CEDIA 424
10 @CrestronInt 393
Most Retweeted Users
No Name No of Retweets
1 @rAVePubs 1,480
2 @AVNationTV 713
3 @DailyDOOH 603
4 @ISE_Show 492
5 @AVMag 290
6 @chris_neto 271
7 @NEC_Display_EU 267
8 @Biamp 227
9 @PolycomEMEA 213
10 @LiveInstall 162
Most Listed Users
No Name No of Lists
1 @roomeezon  RT bot  19,691
2 @StartUpRealTime 19,433
3 @evankirstel 12,778
4 @OttLegalRebels 12,769
5 @EdGameTec 11,425
6 @BeingExample 10,553
7 @ShellyKramer 9,922
8 @digitalperiod 9,654
9 @ExponetUSA 9,336
10 @NoteworthyWifey 8,614
Users Most Replied To
No Name No of Replies
1 @AVNationTV 23
2 @Kev_McLoughlin 14
3 @Biamp 13
4 @chris_neto 12
5 @DailyDOOH 12
6 @AVMag 8
7 @jaredhuet 7
8 @tdalbright 5
9 @inavate 5
10 @rAVePubs 5
Users Most Replying To Others
No Name No of Replies
1 @Kev_McLoughlin 50
2 @AVNationTV 32
3 @AVLSInstallers 23
4 @LiveInstall 23
5 @chris_neto 17
6 @jaredhuet 15
7 @myClevertouch 14
8 @ic_audio 12
9 @rAVePubs 12
10 @AVHashtags 9

By Date:

Date Tweets
2017-02-12 Sun 140
2017-02-11 Sat 500
2017-02-10 Fri 3721
2017-02-09 Thu 4652
2017-02-08 Wed 5951
2017-02-07 Tue 5698
2017-02-06 Mon 2693
2017-02-05 Sun 710
2017-02-04 Sat 672
2017-02-03 Fri 959
2017-02-02 Thu 977
2017-02-01 Wed 819
2017-01-31 Tue 785
2017-01-30 Mon 519
2017-01-29 Sun 126
2017-01-28 Sat 161
2017-01-27 Fri 367
2017-01-26 Thu 453
2017-01-25 Wed 446
2017-01-24 Tue 548
2017-01-23 Mon 355
2017-01-22 Sun 128
2017-01-21 Sat 128
2017-01-20 Fri 302
2017-01-19 Thu 323
2017-01-18 Wed 269
2017-01-17 Tue 242
2017-01-16 Mon 163
2017-01-15 Sun 21
2017-01-14 Sat 46
Date Impressions
2017-02-12 Sun 231,647
2017-02-11 Sat 1,365,074
2017-02-10 Fri 17,857,899
2017-02-09 Thu 25,788,560
2017-02-08 Wed 34,120,850
2017-02-07 Tue 19,691,669
2017-02-06 Mon 9,521,298
2017-02-05 Sun 2,600,794
2017-02-04 Sat 2,492,445
2017-02-03 Fri 3,001,693
2017-02-02 Thu 3,792,411
2017-02-01 Wed 2,576,016
2017-01-31 Tue 2,221,767
2017-01-30 Mon 1,667,556
2017-01-29 Sun 480,506
2017-01-28 Sat 671,051
2017-01-27 Fri 1,765,436
2017-01-26 Thu 1,959,222
2017-01-25 Wed 1,564,939
2017-01-24 Tue 2,350,315
2017-01-23 Mon 1,185,419
2017-01-22 Sun 489,100
2017-01-21 Sat 459,842
2017-01-20 Fri 1,147,260
2017-01-19 Thu 1,375,976
2017-01-18 Wed 1,066,050
2017-01-17 Tue 840,485
2017-01-16 Mon 592,735
2017-01-15 Sun 35,508
2017-01-14 Sat 98,379

You can see the analysis in more detail here.


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