Dynamic Outdoor has announced a significant expansion in three of Canada’s top advertising markets; Toronto, Calgary and Edmonton and includes four faces on overpasses in north Toronto, a combination of large format and poster size faces in Calgary and two large format faces in Edmonton.
The Toronto overpass faces are in addition to an announcement in late 2016 of similar installs, in conjunction with RCC Media. These locations are the first and only digital faces of their kind in the Toronto market and target both northbound and southbound commuters for all locations.
Dynamic continues its rapid growth in Calgary by adding five new digital faces, four are large format faces located on Highway 2, and the fifth is in the Calgary core on 32nd Ave., east of Highway 2.
The expansion in these two markets come in parallel with a double-sided 14’x48’ large format digital located on Sherwood Park Freeway in Edmonton. Sherwood Park Freeway is the main east end commuter route heading into the Edmonton core.
Brandon Newman, President of Dynamic told us “2016 was a very strong and successful year for the company. We’ve carried that momentum into 2017 and continue to outperform the market. This new inventory increases our total National footprint to 53 faces and over 3.1 million daily impressions. The new Calgary and Edmonton inventory extends our geographic reach in Alberta making us one of the most dominant players in market. The Toronto inventory is unique and a true representation of our commitment to technology and beautifying the landscape of digital out-of-home by using the latest and best available technical solutions.”
Dynamic Outdoor is a leading supplier of large format digital billboards. Dynamic is a member of COMB and maintains a national network in Canada’s largest markets. Launched in 2014, Dynamic prides itself by being the only pure play digital out-of-home company in Canada with a national footprint. This concentration provides for strategic focus on innovation and new technologies with the sole purpose of executing more efficient and effective campaigns. Dynamic has offices in Toronto, Montreal and Vancouver.
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