New Look UK Retailer’s Audio RFP
UK music vendors have a habit of dropping their pants at the faintest site of an RFP and word on the street is that it was no different with the New Look RFP that went out 6 weeks ago.
Whilst the RFP is predominantly for music audio, some sites did have requirement for video – you know our opinion of generally how poorly the music providers manage video AND how not-at-all digital signage folks do music at all well.
TSG are the incumbent at New Look but we doubt they will hold onto the contract, nor may they want to, with the prices being bid.
Mood Media and Imagesound both also bid.
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