Clear Channel Airports Awarded 5-Year Renewal with Long Beach Airport
Adrian J Cotterill, Editor-in-Chief
Clear Channel Airports, a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., has announced it was awarded a five-year contract expansion with city-owned Long Beach Airport (LGB). The new agreement and media upgrades begin May 1, 2018.
Clear Channel Airports has partnered with LGB since 2005, which hosts five major airlines and offers nonstop service to 16 destinations including the most recently announced destination, Honolulu, which will be serviced by Hawaiian Airlines starting June 1. In addition to its historic 1941 Streamline Moderne terminal, the airport also opened an award-winning passenger concourse in 2012. Conde Nast Traveler voted LGB the third best airport in the U.S. in 2017, the fourth consecutive year the airport has made the prestigious list.
This rapidly growing airport experienced a 33 percent year-over-year passenger traffic growth in 2017, and thus creates a strong advertising venue for companies targeting high-end business and leisure travelers. It’s also in proximity to the world-famous Disneyland that attracts over 17 million guests annually. Approximately 3.8 million travelers are expected to pass through the airport in 2018.
Jess Romo, Long Beach Airport Director told us “Long Beach takes pride in the fact that our beautiful waterfront city attracts approximately 6 million visitors each year. LGB is the premiere gateway to this region, and we are optimistic that the airport’s partnership with Clear Channel Airports will continue to be successful.”
California’s seventh largest city and the second largest city in the Los Angeles metropolitan area, Long Beach boasts many tourist attractions, including the Queen Mary and the Aquarium of the Pacific. Prominent industries beyond tourism, include aerospace, manufacturing, education, healthcare, electricity services, internet/cable and transportation.
Morten Gotterup, President, Clear Channel Airports said “It’s common knowledge Long Beach Airport is an excellent travel alternative for Angelenos. Not only does it offer a serene oasis, it’s stunning, modern amenities draw a highly-educated, affluent frequent flyer passenger base, making Long Beach Airport an attractive advertising venue for national and regional brands. We look forward to helping Long Beach Airport evolve their business along with their growing traveler base.”
Clear Channel Airports representatives will be at the Long Beach Airport February 12-16 to share renderings of the new advertising program, as well as offer on-site demonstrations. For an appointment, please contact Dan Devine, Project Sales Manager at 610-944-2130 or danieldevine@clearchannel.com.
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