Sydney Trains & @APNOutdoorAU Multi-Year Extension
Leading Outdoor media company, APN Outdoor, this week announced the extension of one of their largest contracts, Sydney Trains. The multi-year agreement covers their unique rail assets and a range of key static and digital billboards, altogether very significant to APN Outdoor’s current all-embracing media portfolio.
James Warburton, CEO of APN Outdoor told us “Our relationship with Sydney Trains started over 20 years ago and we’re delighted to continue working them and to be able to provide our clients with truly unique and engaging assets across a magnitude of formats”.
With an impressive suite of 32 digital screens (XtrackTV) and over 550 Cross Track posters in Sydney, the extension allows APN Outdoor to continue their domination of the rail environment and to reach the highly desirable commuter audience on platform level, setting them apart from other Outdoor media companies.
The relationship extends to cover multiple strategically placed roadside and premium backlit Posters as well as several static and high status digital billboards, resulting in approximately 1,500 advertising faces in total.
APN Outdoor will continue to explore future growth opportunities with Sydney Trains, with a particular focus on expanding its existing digital billboard portfolio.
The continuation of the Sydney Trains contract with APN Outdoor commences from November 30, 2018.
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