Adrian J Cotterill, Editor-in-Chief
DPAA, the leading global organization for everything digital out-of-home, has announced that Media City, a non-traditional media company that offers a portfolio of innovative, creative and impactful ad spaces, has joined the association.
Barry Frey, President & CEO of DPAA told us “Media City is aptly named, as they offer impactful, targeted ad opportunities on digital screens in Canada’s major cities. We are delighted to welcome this fast-growing company to our membership ranks and look forward to helping to pave the way for additional growth opportunities in the future.”
Sylvio Deluca, CEO, Media City, said, “We were the first company in Canada to start selling Outdoor Digital, almost 20 years ago. Joining DPAA, Barry and his team feels like coming home again. We’re thrilled to be part of this organization.”
Media City offers a portfolio of innovative, creative and impactful ad spaces. Media City is ambitiously expanding its digital outdoor presence across Canada which currently stands at a total of 53 faces. Additionally, Media City’s exclusive venue-based networks include office towers, shopping centers, and resto-lounges.
DPAA is a Digital Out of Home Everything and Video Everywhere AssociationTM.
Follow DailyDOOH