Bringing Fine Art to Peachtree Corners’ New City Hall w/ @Nanolumens & @Loupe_Art
Adrian J Cotterill, Editor-in-Chief
For Peachtree Corners, one of Georgia’s newest official cities, the installation of several NanoLumens LED displays at the new City Hall represents much of what the town stands for; community, local business and a thriving high-tech entrepreneurial spirit.
Three NanoLumens LED displays were installed in total, with one 10.7’ x 6’, 1.8mm 1080p model in the main board room, and two curved, vertical 4.75’ x 7.8’ models on either side of the entrance lobby. The two curved displays use AWARE to program and present aerial drone footage of Peachtree Corners, taken by a local videographer, while the boardroom display streams a curated, rotating selection of fine art, thanks to another local Atlanta company, Loupe.
Loupe’s LoupeArt service is a newly integrated feature of the AWARE platform, providing access to a customizable streaming gallery of contemporary art, atmospheric visuals and relaxing images from artists around the world. In fact, this is the first integration of LoupeArt with NanoLumens displays, and it marries a fast-growing Georgia city with fine art curated by a Georgia company, presented on brilliant LED displays from another Georgia company!
According to Brandon Branham, the Finance Director for Peachtree Corners who was responsible for building the City Hall’s audiovisual network, the new City Hall building is a shining statement of local pride and has created a permanent home to aid further development of the city and its public infrastructure.
“We wanted to create a place that our residents would be proud to call city hall,” Branham said. “Every resident likes to see that their local government is stable, operating efficiently and is investing in public spaces with modern amenities. More than that, we’re all grateful when we can incorporate local businesses and locally-produced materials into our public spaces. After this successful project and the overwhelmingly positive response, we are planning to include NanoLumens display technology in the upcoming Town Center development.”
NanoLumens’ Southeast Sales Director Arch Nelson worked closely with Branham and Peachtree Corners based integrator Avyve to determine ideal sizes, pixel pitches and installation details, and he says this is the perfect partnership of local businesses with local government in a city increasingly known for its high-tech industry and rapid growth. He told us “Peachtree Corners’ new City Hall building represents the town, and the high-tech, attention-grabbing lobby is what most people will remember. Now it has that ‘wow’ factor everybody’s always talking about, with glass walls accentuated by curved HD videos of local areas and a board room LED display that can be instantly taken over for any presentation or video use by meeting leaders. It just makes sense to work with local companies, and we couldn’t be happier to help one of Georgia’s fastest-growing cities show off and plan for the future.”
Loupe LLC is a global intelligent content streaming company founded by a team of audio and visual enthusiasts. The Loupe team shares a vision to offer new methods of streaming content and provide global exposure for today’s most creative visual artists. Designed to showcase an infinite array of visual backdrops that pair with your streaming music platforms, Loupe enables you to create your own unique experience of perfect imagery and sound. You can even buy fine art prints and artist originals through Loupe’s marketplace.
Peachtree Corners is situated in Gwinnett County, one of the fastest growing counties in Georgia, Peachtree Corners is conveniently located to major highways, I-85, I-285 and GA 400 and just 30 minutes northeast of Atlanta. Founded on July 1, 2012, it is home to over 40,000 residents. Companies thrive in the city’s pro-business environment which offers a zero millage rate. The Gwinnett city is also home to a new business incubator, Prototype Prime, which promotes and supports the entrepreneurial spirit. The new city is 17 square miles in size and is located in the southwest corner of the county. Seven miles of the Chattahoochee River define its western border.
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