DailyDOOH

Adrian J Cotterill, Editor-in-Chief

ZetaDisplay has signed an agreement with Aktiebolaget Trav och Galopp (ATG) for the delivery of its Digital Media Platform for Digital Signage to all ATG’s representatives in Sweden.

ATG has the task of securing the long-term development of trot and gallop sport by offering gaming responsibly. The assignment is formulated by its owner; trot and racing sports and the state, which regulates its activities.

ATG supplies its products via more than 2.000 stores, 37 trot and racecourses around Sweden and through their digital platforms.

Johan Korssell, Head of Retail at ATG said ”We at ATG look forward to working closely with ZetaDisplay to develop the digital areas and continue delivering the most engaging gaming experience for our customers in our 2.000 stores. ATG has recently made a thorough procurement where we have now selected ZetaDisplay as it is the supplier who met all our requirements”.

Estimated value of the agreement is SEK 100 million during the five year contract period, of which SEK 80 million is expected to be invoiced during 2018.

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This entry was posted on Monday, May 21st, 2018 at 08:45 @406 and is filed under DailyDOOH Update. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.