Adrian J Cotterill, Editor-in-Chief
Ocean has given free advertising space across its city centre digital screens network to rescued department store Kendal’s following news that it has been saved from closure.
Ocean is running adverts encouraging shoppers to visit the House of Fraser owned store in the run upto Christmas, using available space on its screens that’s normally reserved for its partner, Manchester City Council.
In the adverts, Kendals celebrates its good news with an ‘Over to Ours for Christmas’ message which thanks its customers for more than 60 years of seasonal patronage.
Ocean regional sales manager Scott Webster told us “Kendals is a Manchester institution. We’re as delighted as anyone to hear that the store will remain open and that jobs are saved. The store is such a focal point of the city and we are pleased to spread the good news and Christmas cheer that the people of Manchester’s beloved store has been saved”.
In a rare blog post, CEO Tim Bleakley wrote ‘Why Kendals is important to Ocean and Manchester’ which you can read here.
Follow DailyDOOH