In Amsterdam @EdgeTech_ One of First to Install Sony’s Crystal LED
EDGE Technologies, pioneer in sustainable intelligent buildings, is one of the first customers in Europe to install Sony’s state-of-the-art Crystal LED technology at its landmark office at the EDGE Olympic in Amsterdam.
As part of the development of its brand-new HQ, EDGE Technologies has invested in what some see as the ultimate big-screen display solution from Sony to deliver ultra-real visual experiences and create a next-generation office environment.
Taking centre stage in its Tech Board Room, a big 3.2m x 1.8m Crystal LED display with 2560 x 1440 resolution creates an impressive canvas for showcasing the firm’s creative work, and immersing customers and prospects with breath-taking large scale visual presentations.
Made up of 32 ZRD-1 Display Units seamlessly tiled together using Sony’s ground-breaking borderless design, the super-size display has absolutely no bezels or visible gaps. It is claimed to create a visual experience “beyond any conventional LED array.”
Erik Ubels, CTO at EDGE Technologies told us “Our vision is to push boundaries, reimagine and realise the office of the future. When we developed EDGE Olympic, our goal was to excel in health, sustainability and to design an enriching tech-forward environment for employees and visitors. Having worked with Sony in the past, we knew immediately that they were the right technology partner to help us bring our vision to life and that Crystal LED needed to be part of our flagship EDGE Olympic. Crystal LED represents a whole new world for large scale displays – and with it – we can set a new standard for immersive visual experiences at our HQ.”
Sony’s Crystal LED display is a stand-out feature of the Tech Board Room and, we are told, is used at EDGE Olympic daily. The Dutch developer uses the screen to showcase highest quality artist impressions and 4K videos of their developments. To deliver exceptional visuals and ‘wow factor’ to employees and visitors, EDGE Technologies also developed a state-of-the-art VR experience of its projects, which combined with Sony’s Crystal LED is truly captivating.
The new EDGE Olympic building has smart technology at its core and is based on a digital infrastructure that connects everything and everyone within its walls. A smartphone app lets users personalise their workplace, with the possibility to customise the lighting, temperature, humidity and CO2 levels. This same technology also lets users find their colleagues quickly, monitor occupancy rates, access the car park and reserve meeting rooms.
The sophisticated digital infrastructure is flexible, making it future-proof, and based upon the most innovative solutions on the market. In addition to Sony’s Crystal LED technology, EDGE Olympic also features BRAVIA Professional 4K LED Displays, offering four times the pixels of Full HD, to deliver lifelike videoconferences and attention-grabbing digital signage in meeting rooms and public areas.
EDGE Technologies is a real estate technology company, seeking to develop superior buildings that actively contribute to the health of people and the world. They combine decades of experience in the real estate and technology industry. Their team is committed to making the built environment greener, smarter and healthier with a user-centred approach. EDGE Technologies is owned by OVG Real Estate, with offices in Amsterdam, Berlin, Hamburg and New York and incorporates a technology-driven operations platform that delivers the best buildings and solutions for ambitious customers worldwide.
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