Adrian J Cotterill, Editor-in-Chief
DPAA, the leading global organization for everything digital out-of-home, announced today that omniX labs, a machine learning-based image recognition platform that helps target consumers, has joined its membership ranks.
Barry Frey, DPAA President & CEO, said, “omniX labs is at the forefront of utilizing machine learning to help retailers and brands target consumers with anonymized but demographically detailed precision. They operate at the core of what the digital out-of-home industry is all about: enabling brands to identify and connect with on-the-go consumers. We welcome omniX labs aboard as members and look forward to working with them to help grow their business as well as that of the entire DOOH industry.”
Muthla Alsayer CEO, omniX labs, was quoted as saying “DPAA has done tremendous work in creating a true community among companies operating in the digital out-of-home space. We look forward to participating in DPAA events and becoming very active members of their DOOH community of companies.”
omniX labs offers a machine learning platform enabling businesses and customers to form better experiences from any captured moment anytime, anywhere. They enable companies to build image recognition into their business with a trained model that is faster and cheaper than a human. They are able to reuse companies’ existing assets and combine them with their platform to provide a turnkey solution. The omniX labs platform can be utilized across any industry. Businesses gain efficiencies, improve the customer experience and gain insight through contextual data.
You can see ALL of the companies that have joined the DPAA during 2018 with one click here.
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