Outcome Health and Verywell Announce New Partnership
Adrian J Cotterill, Editor-in-Chief
Outcome Health, a healthcare innovation company focused on supporting patients, caregivers and healthcare providers at the point of care, this week announced a new content partnership with Verywell, one of the largest and fastest-growing online resources of health and wellness content.
The partnership brings together Outcome’s leading point-of-care resources and Verywell’s empathetic and human approach to health and wellness content.
Heidi Anderson, chief growth officer at Outcome Health told us “Verywell understands that clinical accuracy and empathy are not mutually exclusive. Their focus to deliver the best and most trusted content to patients perfectly aligns with our commitment to elevate the patient experience with high-quality health content anchored in empathy. We are thrilled to work together to effectively wrap our arms around patients and their caregivers during the moments when supportive content is needed the most.”
Verywell’s award-winning expert-created content will be featured across Outcome Health’s suite of devices in healthcare providers’ offices across the country, and marks the first time that their content will be featured in a partnership of this type. This relationship comes a few months after Outcome Health announced a new approach to content with a focus on empathy and education and is now the company’s largest content partnership.
Verywell covers a full spectrum of health and wellness topics from medical conditions such as diabetes and rheumatoid arthritis, to advice on fitness, nutrition, pregnancy and more. As part of the partnership, Verywell will produce videos, animations and patient stories, along with doctor discussion guides, tools and resources for use across Outcome Health’s Waiting Room TV screens and Exam Room Wallboards and Tablets.
Rob Parisi, general manager at Verywell said “At Verywell, we provide trusted health information online to help facilitate the learning process around complicated medical topics. Working with Outcome Health now allows us to serve those patients who are talking with their doctors at those critical moments when a person’s health is their only priority.”
The Verywell family of brands, including Verywell Health, Verywell Fit, Verywell Family, and Verywell Mind, take a human approach to health and wellness content and are a welcome alternative to hyper-clinical health sites. More than 30 million people use Verywell sites each month to feel better and be healthier. Verywell is part of the Dotdash family of brands.
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