At the UK’s Bournemouth International Centre [1] (BIC) a screen perhaps showing how badly digital signage can be done.
The screen has been treated more like TV than a sign, it’s too high (above head height), has a ticker, panels, tiny, unreadable fonts, static content and a garish colour scheme.
Did we leave anything out?
1 Comment To "YouTube/DailyDOOH Vlog 6 July 2009 15:15 @635"
#1 Comment By Matthew Olivieri On 6 July 2009 @ 17:24 @767
Ouch! Agreed- that is horrible. But perhaps the question should be where does a network operator go to become educated on “best practices” for DOOH content?
Perhaps this site? 😉