BlueMedia / @BrandedCities China Marketing Representation Agreement

Tristan Cotterill

Branded Cities has announced a new exclusive alliance with BlueMedia, one of the leading communications services group in China. This alliance will give Branded Cities access to marketers and brands based in China while providing BlueMedia the reciprocal ability to market and sell Branded Cities’ collection of iconic assets across North America to their roster of clients.

Steve Ellman, Chairman & Chief Executive Officer of Branded Cities told us “For several years now, we have experienced and welcomed significant growth from Chinese companies looking to advertise on the biggest and most iconic OOH displays in North America. Our alliance with BlueMedia will allow us to streamline our approach to this growing and influential marketplace, putting our premium assets directly in front of decision makers in China.”

Jiao Li, VP of BlueMedia and General Manager of Overseas Business said “As the leading digital and intelligent marketing company in China, the continued expansion of our overseas OOH services is a natural step,” says Our primary goal is to assist Chinese brands in succeeding worldwide. We must provide our clients with access to the most desirable OOH locations without hassle or confusion to achieve that goal. Our new alliance with Branded Cities will supply BlueMedia with that ability in North America in unparalleled fashion.”

BlueMedia is a strategic business segment of BlueFocus that focuses on intelligent marketing and digital advertising. Headquartered in Beijing, China, BlueMedia provides its clients with integrated marketing solutions, including domestic brand marketing, performance marketing, and overseas marketing. The company has seen rapid expansion in recent years assisting its clients’ growth overseas. BlueMedia is an official marketing partner of platforms such as Facebook, Google, Twitter, and TikTok. As part of BlueMedia’s all-in-one global marketing solution, it offers extensive overseas resources, comprehensive technological capabilities, and a complete suite of services to thousands of Chinese brands.


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