Rob McGovern Joins @OUTFRONTMEDIAUS
Adrian J Cotterill, Editor-in-Chief
OUTFRONT Media Inc. (NYSE: OUT) has announced that Rob McGovern has joined the company as Senior Vice President of National Sales in Los Angeles.
He will lead OUTFRONT’s west coast national sales team with oversight for both agency partnerships and client relationships. Rob is a highly regarded media executive with over 20 years’ experience in the media industry. He joins OUTFRONT from Warner Media, having served as their Senior Vice President of Client & Partnerships for the last four years.
Prior to working at Warner Media, Rob held Vice President positions at both Turner Broadcasting and Discovery Communications. The out of home sector has become increasingly attractive to brands in recent years due to a myriad of factors including the medium’s core strengths and the conversion of OOH’s physical and digital impact, and Rob’s expertise and experience will help the company continue to leverage this success.
Rob’s leadership will contribute to OUTFRONT’s growing national sales business which has been strengthened by innovations in digital deployments, new audience targeting capability, industry leading creative expertise, and the social media amplification of campaigns. Rob’s leadership and strong industry experience, will help to continue to propel OUTFRONT’s and out of home’s accelerating growth.
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