Adrian J Cotterill, Editor-in-Chief
The Ad Club of Toronto, Toronto’s non-profit networking and education group for all facets of the ad industry, is hosting a Virtual OOH Day, this Thursday, August 20, 2020 at 15:00 EST.
They say “Advertisers thirsted after data, trying to understand what traffic numbers really looked like. Buyers tried to determine value for missed eyeballs and Programmatic became the seemingly perfect platform”.
The panel, moderated by Mike Hwang Senior Media Planner – The Greenhouse / Cossette Media, includes: –
- Jed Schneiderman – EVP, Marketing and Growth, EQ Works
- Mary Ventresca – Vice-President, Marketing & Business Development, Pattison Outdoor Advertising
- Alan Sifuentes – General Manager, Chameleon Digital Media
- Ben Bookbinder – Vice-President Sales, Canada at Hivestack
Despite being described as a ‘day’ the Zoom call kicks off at 15:00 and ends by 16:00.
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