As of 2020, Twitter has 330 million active users and 145 million daily users, and Google receives 5.6 billion searches per day. This huge number of people contributing to the creation of trending topics via Google or Twitter is exactly why showing what’s on the collective mind of these audiences would be an engaging addition to a digital signage content playlist.
Capturing viewership with fresh content is easier than ever as audiences return to public offices, retail centers and schools amidst the fallout of #COVID19 with ready-made Google and Twitter Trends refreshing up to 50 top trends every 30 minutes and displaying trends localized to 46 different countries. Adding a new content option to the mix so anyone managing a playlist can feel confident about their playlist being more perfectly suited for their audience is why Screenfeed is thrilled about this launch.
Available now in the same way that network operators can get Screenfeed’s other popular infotainment, news, weather, business content and more, Google and Twitter Trends feature eye-catching animation as well as customisation options for font, colours and elements.
Steve Glancey told us “Our customers rely on us to help them deliver high-quality content that is easy, fresh, and engaging to audiences of all demographics – Google and Twitter Trends is a perfect addition to any playlist.”
Google and Twitter Trends also feature a keyword moderation tool to block unwanted trends, as well as a wide range of display sizes including a sidebar and footer option and 4k resolution for 16:9 and 9:16 sizes. This flexibility combined with topics and animation that audiences will be delighted by makes Google and Twitter Trends an exciting new content option for anyone planning their content strategy or looking to give their current digital signage content playlist a boost. Both content options fit right in on screens because the purpose of digital signage is to entertain, inform and delight audiences, which is also the purpose of trending topics on Google and Twitter.
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