Major #CES2021 Announcements
Leaders from the Consumer Technology Association (CTA) this week made major show announcements including keynote speakers, Innovation Award honorees and conference program updates.
Gary Shapiro, president and CEO, CTA said “CES 2021 will be making history, with our first all-digital show. This new experience will feature more than 1000 exhibitors from around the world, showcasing the latest trends and innovation in artificial intelligence, 5G, digital health, smart cities, vehicle tech and beyond . Technology will move us forward and CES 2021 will illustrate how innovation paves the way for a brighter tomorrow.”
CTA announced that Best Buy CEO, Corie Barry will be joining the keynote line-up for a conversation with Fortune CEO, Alan Murray. She will discuss her vision for the future of tech, leading through the pandemic and why diversity and inclusion is good for business.
Barry joins other confirmed CES keynote speakers, including: Verizon’s Hans Vestberg, General Motors’ Mary Barra, AMD’s Dr. Lisa Su and WarnerMedia’s Ann Sarnoff.
In addition to the keynote program, CES 2021 will offer over 100 conference sessions. CTA also announced an interesting conference session entitled ‘Privacy and Trust with Amazon, Google and Twitter’, which will feature: –
- Keith Enright, Chief Privacy Officer, Google
- Damien Kieran, Chief Privacy Officer, Twitter
- Anne Toth, Director, Alexa Trust, Amazon Alexa
To help navigate the show, CTA announced that a live anchor desk will be part of #CES2021, featuring familiar faces from the tech media world. This ‘central command’ will help attendees navigate the digital experience, hear the latest news and view interviews on critical tech topics.
Featured anchors include: –
- Justine Ezarik (iJustine) – Host + Tech Content Creator
- Rich DeMuro – Tech reporter for KTLA-TV Channel 5 in Los Angeles
- Naomi Kyle – Actress, Producer and host of Star Trek’s The Ready Room on CBS
- Brian Tong – Tech Host & Content Creator
Karen Chupka, EVP, CES, CTA told us “CES 2021 will be a collaborative experience, encouraging connections between audiences and exhibitors from around the world. We threw out the playbook and decided to not just recreate CES online– but to reimagine it. The digital transformation of our industry has given us opportunity to reach an even larger, global audience and create new experiences for this year and beyond.”
All digital CES 2021 will take place January 11-14, 2021.
Categories: DailyDOOH Update
