Interactive Concepts Acquired By Boxlight Corp.

Adrian J Cotterill, Editor-in-Chief

Boxlight Corporation (Nasdaq: BOXL), a leading provider of interactive touchscreens, software and digital signage solutions, has announced that it has acquired Interactive Concepts, a leader in distributed AV and IT solutions to the Belgium market.



Headquartered in Belgium, Interactive Concepts is a value-added distributor of AV and IT products with a loyal customer base. Within the last four years, CEO Karel Callens has taken Boxlight’s Clevertouch interactive screen brand to number two within the region with rapid growth plans in place to be the number one provider.

Boxlight President, Mark Starkey told us “The acquisition of Interactive Concepts represents an exciting opportunity to expand the footprint of the Clevertouch brand and further extend our distribution network across Western Europe where we’re trading tremendously well. We have seen a 25% year-on-year revenue growth across Benelux (Belgium, Netherlands, Luxembourg), a region that accounts for nearly 6% of the European population. Karel Callens will join Boxlight under the Clevertouch and Sahara Presentation Systems Europe brand and will continue to drive sales in Belgium and Luxembourg, cementing and building on the phenomenal growth we’ve seen over the last several years”.

Michael Pope, Chairman and CEO at Boxlight said “I am pleased to extend a warm welcome to Karel, and I look forward to adding his talents to our sales leadership in the EMEA region. The acquisition of our key distributor in Belgium and Luxembourg was strategic in nature, providing Boxlight greater control over messaging and adoption of our Clevertouch solutions, stronger relationships with our reseller partners and end users, significantly improved profit margins, and a renewed commitment from Karel and his team to Boxlight’s success in the territory. We have renamed Interactive Concepts to Sahara Presentation Systems Europe BV and will continue to operate our distribution business in Europe under the Sahara brand.”
 
Boxlight Corporation is a leading provider of interactive technology solutions under its award-winning brands Clevertouch® and Mimio®. The company aims to improve engagement and communication in diverse business and education environments. Boxlight develops, sells, and services its integrated solution suite including interactive displays, collaboration software, supporting accessories and professional services.

Clevertouch are a title sponsor of London Digital Signage Week which will take place May 17–21, 2021.

On Monday morning, the #ClevertouchGallery will host the first two events of the week, the DailyDOOH Press Preview which will be shown exclusively on YouTube, and a special Digital Signage Zoom Webinar entitled ‘Gallery of Digital Possibilities – Challenging the Norm’.


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