DailyDOOH

Tristan Cotterill

Twitter’s first Canadian Billboard activation is a particularly good one.

On twitter Greg Gerber, Twitter Canada’s Government & Travel Partnerships lead said “Share your #MyWhy for a chance to be featured, and of course, when it’s your turn, get vaccinated!”.

Canucks are being encouraged to share their #MyWhy – namely, the reasons why they are getting vaccinated. These quotes are then placed on a variety of digital out of home media across the country.

Thanks to Greg Gerber, Twitter Canada’s Government & Travel Partnerships lead for the pictures.

#ff @TwitterCanada @GrgGrbr @GovCanHealth

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