Havas Group announced today the acquisition of Search Laboratory, an award-winning integrated digital agency dedicated to searching for the truth in data, with offices in Leeds, London, Austin and New York.
Search Laboratory will be integrated into Havas Media Group, reporting into the UK business as a core part of its offering alongside Havas Media, Havas Entertainment and Havas Market. The acquisition further strengthens the media group’s digital marketing and data capabilities both within the UK and internationally, as well as enabling it to tap into a new talent pool outside of its existing offices in London and Manchester.
Founded in 2005, Search Laboratory is one of only a handful of Google Marketing Platform Sales Partners trusted to offer expert implementation, training and ongoing support for the platform’s advanced suite of tools. Its 150 experts deliver profitable, data-driven digital marketing campaigns across 35 countries to some of the world’s leading brands, such as UiPath, Appian and Burton Snowboards. Over the years the agency has won multiple industry awards and been featured in the Sunday Times Top 100 Best Companies to Work list eight times.
Search Laboratory’s current management team, led by CEO Chris Attewell and Founder and Executive Chairman Ian Harris, will continue to lead the agency.
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