Guest Contributor, Nicolette Briscoe
AdTECH: OOH – Sydney, now in its fourth year, has announced its full speaker line-up for Australia’s only #DOOH and #AdTECH conference happening this Wednesday August 17.
MiQ APAC CEO Jason Scott and MiQ Solutions Consultant Belinda Cooper will share their thoughts on ‘The Big Picture Programmatic Future: Cookies are [almost] dead – can DOOH take the biscuit?‘. Their presentation will delve into the importance of measurement, creative solutions and including DOOH as part of your screen strategy.
Gai le Roy, CEO iab Australia and Broadsign Sales Director, ANZ and co-Chair iab DOOH Working Group Ben Allman will present new data from the second IAB Australia Attitudes to Programmatic DOOH Report. The report has been developed by the IAB Australia’s DOOH Working Group to help the industry better understand the current needs and opportunities of pDOOH for advertisers, agencies, media owners and technology companies (you can see a YouTube tease of what they will be discussing here).
Other guest speakers include, Neil Ackland Chief Content, Marketing & Creative Officer oOh!media CEO POLY; Andy Morley Director of Marketing, Uber and Uber Eats; Max Eburne, Chief Commercial Officer, JCDecaux ANZ; Grant Guesdon, Move 2.0 Lead, OMA and MOVE; Luke Hutchinson Chief Investment Officer, Hearts and Science; Emma Hegg Group Director – Platforms, oOh!Media; James Bayes, General Manager, ANZ, The Trade Desk; Matt Bushby Managing Director, ANZ and SEA, Hivestack; James Lambert Head of Sightline AU, GroupM; Jack Plowright, GM of Programmatic. LUMO Digital Outdoor; Chloe Van Diepenbrugge, Senior Account Manager – Agency, LUMO Digital Outdoor; David Sutherland General Manager, Large Format & Programmatic QMS Media; Pia Coyle Managing Partner, Avenue C and Clare Tsubono, Media Lead Lion Australia
AdTECH: OOH Sydney is part of a global conference series put on by the Ministry of New Media that in 2023 will travel to Auckland, Singapore, Miami, London, Toronto, New York, Los Angeles. Sydney, and Amsterdam.
For the very first time AdTECH: OOH Sydney is partnering with Out of Home industry body the Outdoor Media Association (OMA). The event is curated and moderated by industry leader Joe Copley, Chief Revenue Officer Seedooh.
“The event content is delivered by experts from the buy and sell sides of the industry. The speakers and topics are driven by the latest happenings in DOOH in Australia. It’s an excellent opportunity to network with industry peers and debate the topics that matter most in DOOH.”
“This year is particularly special since we’ve joined forces with the OMA and IAB. We are truly bringing together the broader AdTECH industry to help further advance OOH in Australia. For Brands, Agencies, Publishers and Adtech people participating in OOH, this event should not be missed.” said Copley.
Now in its fourth year, the AdTECH: OOH – Sydney conference has always proven incredibly popular with well over 100+ attendees annually (despite all of the #Covid19 pandemic lockdown restrictions).
The event is once again being held at HOYTS Entertainment Quarter, 17/206 Bent St, Moore Park, NSW 2021, Australia
There are a handful of tickets still available here.
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