Adrian J Cotterill, Editor-in-Chief
Paris Hilton through her company 11:11 Media has become the latest high profile celebrity to invest in Pronto Inc.
“We’re always looking for ways to support innovative and cutting-edge technology, which is why I’m thrilled. The hologram was a big hit with the attendees at our inaugural 11:11 Summit and you can imagine how fun it would be to see it pop up all over the world.” Paris said in a statement.
We are told that she will also serve as a creative advisor “with a specific emphasis on the company’s future in the Metaverse and Web3”.
She joins a long list of prominent Pronto investors, including longtime venture capitalist Tim Draper, musician/entrepreneur Sean Combs, retired baseball star Albert Pujols, former NFL running back Marshawn Lynch, and comedian/TV host Howie Mandel, as well as True Capital and Christie Ventures.
11:11 Media is a global media content company and platform founded by Paris Hilton and Bruce Gersh aimed at elevating creators, brands, and IP through the power of storytelling, inspirational, impactful and thought-provoking premium entertainment, content, experiences and products.
Paris Hilton used a Pronto in public for the first time at her November party last year on the Santa Monica Pier in the Los Angeles area, celebrating the launch of her 11:11 media company, and was joined by a variety of prominent figures in media, branding, art, and media.
Follow DailyDOOH