Veronica Ong has joined Broadsign as Sales Director, Southeast Asia (SEA).
She joins Broadsign from JCDecaux Singapore. Veronica brings a wealth of OOH knowledge and sales experience that will help the company further expand its SEA footprint. In the newly formed role, she will support the regional sales team in strengthening Broadsign’s partner offering and growing its portfolio of DOOH clients across the region.
Remi Roques, GM Broadsign APAC told us “We’re incredibly thrilled to have Veronica join the team, especially at a very exciting time when we’re expanding our platform’s capabilities to support customer growth in 2023 and beyond,” commented “Her industry experience and passion for OOH are a tremendous asset to our team, and will help us continue reaching our goals.”
As former team leader of JCDecaux’s strategic and airport advertising accounts, Veronica collaborated with major global brands buying ad space on the OOH leader’s network. During her tenure, she also managed sales for all media platforms in the Singapore region, from street furniture to retail malls, cinemas, and large format advertising. Due to her proven account service talents, she earned a GroupM Best Media Salesperson Award in 2018, and an internal Best Salesperson Award in 2016 for her collaboration with the Changi Airport.
Before JCDecaux, she held a range of sales roles across multiple advertising mediums, including publishing at SPH Magazines in the fashion and beauty division.
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