Adrian J Cotterill, Editor-in-Chief
Talon, the independent global Out of Home media agency, has appointed Stewart Easterbrook as its new Chairman. He brings extensive experience in media strategy and will lead Talon’s board in driving international growth and technological development.
Stewart’s appointment comes on the heels of a successful period for Talon, highlighted by the recent acquisition of Evolve, a rapidly growing independent specialist OOH business, and the acquisition of Novus Media Canada Corp, bolstering its growth in this market and giving global access to its best-in-class buying, planning, creativity and industry-leading technology platforms. As Talon celebrates its tenth anniversary this year, the company has expanded its reach with new office openings in Asia-Pacific and the Middle East, as well as securing new investment from Equistone Partners Europe, providing capital to continue its global expansion and technical innovation.
Barry Cupples, Group CEO at Talon, told us “Stewart is an extremely impressive business leader, with decades of experience guiding global media companies through expansion and transformational change. We are very proud to have him join the team at Talon at such a pivotal time, following the recent acquisitions and Talon’s commitment to both building upon this success and advancing our technological capabilities for the future. Stewart will play a vital role as we continue Talon’s ambitious growth plans.”
He is a seasoned advisor to multiple omnichannel companies in media, data analytics and technology. Since 2014 he has worked with MiQ, the leading global analytics technology and programmatic media specialist. Serving as Chairman for seven years before transitioning to an advisory role in 2022, he played a key role for MiQ, successfully attracting significant private equity investments.
In addition to his role at Talon, he serves as Chairman of Medialab Group, an award-winning agency specialising in data, digital and media planning. He is also a board member of Instrumental, the world’s leading online music talent discovery and management business, and a member of the management team that launched Content Inc., a specialist content marketing company.
Prior to this Stewart spent 17 years at Publicis Groupe in various senior management roles, including a five-year term as CEO of Starcom MediaVest Group UK. He later assumed the role of Executive Director of Digital Development, overseeing growth and innovation across SMG’s key European markets.
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