Adrian J Cotterill, Editor-in-Chief
Rockbot, who describe themselves as a multiproduct media platform that creates enhanced in-location customer experiences, announced during #OOHNYC the acquisition of Nerdy Bunny, an interactive signage and retail display solutions platform.
Nerdy Bunny CEO Itai Ben-Gal told us “We are thrilled to join forces with Rockbot and supercharge our mission of helping retailers innovate, solve complex challenges, and bring ambitious customer experiences to life”.
Nerdy Bunny brings specialized knowledge in experiential retail and a background in solving complex media and audio-visual problems. We are told that the partnership strengthens Rockbot’s offering to retailers, brands, and other customers looking to create interactive merchandising and demo experiences.
“The Nerdy Bunny team has been leaders in leveraging technology to enhance experiential retail environments for over a decade. From merchandising electronics to changing the way we shop, they are experts in the intersection of customers and the retail experience,” says Garrett Dodge, CEO and co-founder of Rockbot.
Rockbot claims to be the only platform that unifies the full range of in-store media in a single CMS, giving businesses simplified control, billing, user, and device management. Nerdy Bunny offers an industry-leading TV merchandising solution with interactive features, size visualization, robust analytics, and now, with Rockbot, a library of content and retail media advertising capabilities.
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