Spectrio’s New Content Library

Andrew Neale

Spectrio is making it fast and easy for customers to enrich their digital signage on-screen content mix, with curated, polished and hyper-relevant digital signage messaging, through the launch this week of a new feature – the app-based Spectrio Content Library.

Developed and steadily updated by Spectrio’s large, experienced in-house creative team, the new Content Library is stocked with professional material tuned to a variety of vertical markets, and specifically designed to the unique technical and viewing characteristics of digital signage networks.

Customers using Spectrio’s cloud-based digital signage management software, called Enplug, can access and browse different libraries of tailor-made content segments, or be assisted with recommendations generated by the app. The library is sorted, in part, by vertical markets and use-cases.

This means, for example, auto dealers can use the library to easily schedule agency-quality messaging in and around showrooms that engages and informs customers, without the time, complication and expense associated with producing original content.

Spectrio’s Content Library is complementary to its existing Templates digital signage app – a separate library of pre-designed messaging templates that can be manually customized by users, and even set to update automatically using networked data sources.

Spectrio’s new Content Library is now included in the suite of apps and other industry-leading capabilities built into the Enplug digital signage content management platform and solution.


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