The State and Future of #AI in OOH Advertising
This Friday in Toronto at our AdAi Conference we are delighted to have as the keynote speaker, leading tech futurist Chris Duffey.
Chris is an expert on cutting-edge technologies such as AI, GenAI, AR, VR, XR, Metaverse, Web3, Blockchain, NFTs, DAOs, DeFi, Crypto, Spatial Computing, and Virtual Worlds and skilled in looking for growth opportunities for brands, organizations, and society through technology and creativity.
His keynotes have received over 50+ million impressions and his sessions have been reported around the world including Access Hollywood, Extra, Ok Magazine, Hello, People, Daily Mail and Euro News.
His work has been featured by more than 200 global media outlets, including the Wall Street Journal, The Economist, Inc., Adweek, Adage, Cheddar, The Guardian, The Mirror, The Drum, Campaign, CMO.com, NYPost, Business Insider and profiled by Google, McKinsey and Wharton in their digital marketing book.
Chris serves on The Board of Directors for Association of National Advertisers NY (ANA) and The Consumer Technology Association (CTA) Board of Industry Leaders and is the author of the award-winning book Superhuman Innovation, the world’s first book co-authored by AI about AI.
Chris is currently spearheading Adobe’s strategic development. His keynote on Friday is titled ‘Insights on the State and Future of AI in OOH Advertising‘.
The AdAi conference is produced and curated by the Canadian Out-of-Home Marketing and Measurement Bureau in collaboration with DailyDOOH and is sponsored by Broadsign, DAAC, Environics Analytics, docma, Intersection, OpenGravity, Pattison, Quividi, Single Store, Spotzi, Teralytics and the Vector Institute.
Individual tickets cost CAD 395 and registration can be found here. COMMB members should contact the association for an exclusive discount code.
The conference is hosted by COMMB’s Director of Marketing Lara Menzies and chaired by COMMB’s Head of Data Science Farrokh Mansouri.
At COMMB, Farrokh works on novel approaches to incorporate new data, analytics, and technologies for OOH measurements and marketing. He comes from a highly multidisciplinary background with experience applying data science, machine learning, and artificial intelligence in the fields of transit, medicine, climate science, and finance. Farrokh has previously built and managed technical teams in various startups and large companies and holds a BASc, MHSc and PhD in Engineering from the University of Toronto. He has authored over 20 research papers published in prestigious scientific journals.
Categories: DailyDOOH Update
