Three-time NFL football champions, the Kansas City Chiefs, refreshed their venue’s presentation technology at the start of the 2023 season, purchasing more than 600 of Sony’s professional BRAVIA BZ35J and BZ40H displays, and expanding their partnership with the company.
With options ranging in size from 43-inches to 75-inches, the Chiefs are now able to take advantage of the power of Sony’s lineup of professional displays which combine flexibility, connectivity, ease of use, and superior image quality in their premium spaces, including all suites, and in the Club Level concourse.
With an expedited timeline to execute, the Chiefs worked with Sony and AVI-SPL to complete this multi-faceted project and together we are told that they were able to secure a high volume of inventory, under budget, in time for the beginning of the season.
Aging technology made the Chiefs realize an upgrade was necessary. They chose to standardize on Sony’s professional BRAVIA displays due to their IP capabilities, the club’s familiarity with the Sony brand, and its reliable reputation. Pat Mitchell, Project Director MEP and Construction for the Kansas City Chiefs, explained, “We had some outdated screens, plus we’re trying to stay more flexible as we decide whether we’re going to keep our current SMATV distribution or move to an IPTV solution. It was important to have a product that was able to be upgraded to the IPTV.”
An added benefit of the new Sony display technology, when compared to the Chiefs’ previous generation Sony models, is its smaller footprint, lighter weight, and slimmer profile. They exude a premium feel and keep their venue fresh which aligns with the team’s desire to create an enhanced fan experience.
With several hundred displays already deployed, the Kansas City Chiefs are only in phase one of their refresh project, with plans to build out the partnership even further in the coming seasons.
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