Today’s London POPAI Event
Adrian J Cotterill, Editor-in-Chief
Today’s POPAI event saw Dunnhumby not turn up and POPAI fill in the presentation slot with some ‘POPAI stuff’, the Samsung guy (a nice Korean) who presented about Samsung and Terminal 5 was awful, the MaxBox Digital Retail guy was a GOOD speaker but went on far, far too long (lunch also was looming, ‘last foil’, ‘last foil’) and as we predicted his presentation was pretty much a sales pitch for his kiosks and his organisation!
That left the audience with Neo Advertising as being quite simply the BEST and most rewarding presentation – just as we said it would be!
Between 40 and 50 people attended the event which is not bad (the Screen Forum events get possibly a few more at 60 – 70).
Overall we don’t think it would have been worth the Members £75.00 / NON-Members: £150.00 entrance fee !!!
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