Adrian J Cotterill, Editor-in-Chief
Talon, the global independent Out of Home (OOH) media company has appointed former Publicis Groupe Sue Frogley as Group Chief Executive Officer.
Sue is an extremely accomplished industry leader with over 30 years experience growing successful global media businesses. She joins Talon from Publicis Groupe, where she was CEO of its media arm in the UK for the last six years. Under her leadership,Publicis Media UK grew into a GBP 2bn+ billings operation, thanks to several new
business wins across its media agencies Zenith, Starcom and Spark Foundry.
Prior to that she was President of Global Client Solutions at Publicis Groupe and previously spent over 13 years at Dentsu (then Aegis Media), where she held several global leadership roles, most latterly as Global President of Commercial Operations.
Stewart Easterbrook, Chairman, told us “Sue is a formidable and dynamic leader with a wealth of experience leading global media businesses. I am thrilled to have someone of Sue’s calibre leading our business and look forward to working with Sue, and with our teams, to drive further growth in the scale and ambition of Talon.”
In her new role, Sue will focus on further international growth, driving Talon’s digital capabilities and awareness of OOH as an effective, creative, data-driven media channel.
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