Adrian J Cotterill, Editor-in-Chief
Cannes Lions, the world’s largest Festival celebrating creativity and innovation in advertising, is rapidly approaching.
If you’re heading to Cannes next week, make sure you’ve signed up for the UK
Advertising Association’s events, centred around the Business of Creativity and featuring an incredible line up of talent across sports, advertising and entertainment. Highlights include:
- In Conversation with Mary Earps
Hear from Mary Earps, goalkeeper for Manchester United and England and trailblazer, entrepreneur and advocate for the growth and recognition of women’s sport. In partnership with Relo Metrics.
Note that due to popular demand, this event has moved to a larger venue*
- Happy Hour: Celebrating the Unstoppable Rise of Women’s Sport
Meet Gemma Bonner, Defender, Liverpool FC and Carly Telford, Commercial Manager, Chelsea FC during a special Happy Hour event dedicated to celebrating the incredible rise of women’s sport.
- Championing Hope: The Refugee Olympic Team and the “1 in 100 Million” Initiative
Join UK Advertising on the day the Olympic Torch lights up the Croisette to see how the IOC champions the Refugee Olympic Team for Paris 2024. Discover the “1 in 100 Million” initiative and an inspiring short film by Gravity Road, highlighting 36 athletes overcoming immense challenges. Special guest to be announced.
- A Glass of Marketing with Gio
Join Giovanni Pupo, Head of Ecommerce, Europe at Lipton, where he uncorks big ideas, shares work and life hacks with special guests including
Milka Privodanova, VP, Head of EMEA, Pinterest
- Beyond the Title: Understanding the Modern CMO
What makes a CMO tick? Find out in this conversation with Rightmove CMO Matt Bushby and Cathay Pacific’s Head of Marketing & Lifestyle, Europe, Lisa Delaney
- The Taylor Swift Effect
Fandoms are a powerful economic force that can significantly impact sales and business performance Join us as we delve into “Fandom – Taylor’s Version,” where we’ll explore the impressive off-field impact of the Swift Effect.
- Female Leaders Meet Up
Join UK Advertising as we celebrate the resilience, innovation, and leadership prowess of women from around the world who are shaping the future of advertising. With McCann London, Chelsea FC and Mail Metro Media.
- Harnessing Creativity to Build Deeper Connections with Audiences
Join expert speakers from Pinterest, Publicis London, Mail Metro Media and MullenLowe to learn how creativity enables us to influence action and connect with audiences in more innovative ways than ever before.
- From Followers to Founders
Join us as we explore the powerful role of e-commerce-enabled platforms and learn how they are democratising entrepreneurship and reshaping the global business landscape. Featuring Casper Lee, CVO and Co-Founder, Influencer and Vanessa Craft, Global Head of Partnerships, TikTok
You can check out all their events here. Spaces are limited so book now to avoid disappointment.
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