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Four New Members Join @OMA_Australia

The Outdoor Media Association has announced that four new Members have recently joined including Outdoor Media Owners: Big Rig Media, Gipps Outdoor, and OA Collective, along with Outdoor Media Supplier, Just Digital Signage, signalling growth and continued commitment to further unifying the Out of Home media industry.

“The Out of Home industry continues to flourish, grow, and innovate, and we are excited to welcome four new Members; Big Rig Media, Gipps Outdoor, OA Collective, and Just Digital Signage, to the Outdoor Media Association,” said Elizabeth McIntyre, CEO of the OMA. “The addition of these new members strengthens our commitment to driving the industry forward. Their diverse perspectives and expertise will undoubtedly contribute to our collective success, ensuring that we remain at the forefront of technological advancements and creative excellence in Out of Home media. OMA Members gain a variety of benefits, such as access to research and insights, participation in collaborative industry campaigns, advocacy and representation to all levels of government, audience measurement tools, industry training, and networking opportunities. It’s not widely known, but Australia is a global leader in out-of-home (OOH) programmatic advertising, sustainability, and is setting the standard for innovation in audience measurement.””

Posted by on 2 July 2024.

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