Adrian J Cotterill, Editor-in-Chief
With top brands such as Mastercard, Colgate Palmolive, GM, Danone, Amika and major agencies; GroupM, Rapport, WPP, Kinesso, Wavemaker, plus Steve Kornacki from NBC on the elections and musical numbers from Back To The Future The Musical we are told registrations for the DPAA October 15 Global Summit at Pier 60/Chelsea Piers during Out of Home New York are really pacing well ahead of previous years.
As we’ve mentioned before, attendees will also have the chance to win various prizes through out the day. From breakfast to cocktails, on the Hudson at the end of the day the DPAA is the largest one day media/marketing event of the year and it really is something you won’t wat to miss.
Recently added to the line-up of featured speakers is NBC News & MSNBC National Political Correspondent Steve Kornacki who will discuss the latest polling and what to look for in the weeks leading into a pivotal U.S. Election Day.
Every year the DPAA Global Summit explores how brands engage with today’s sophisticated consumer. Topics this time around include consumer engagement, the growing role of digital out of home and retail media in today’s omnichannel world, programmatic advertising, sustainability and more.
In addition to Steve Kornacki, speakers include:
- Diana Haussling, Consumer Experience & Growth, Colgate-Palmolive
- Allison Coley, Executive Director, Wavemaker
- Jay Altschuler, SVP, Global Media, Mastercard
- Matthew Fantazier, Head of Integrated Media, Kenvue
- Adrian Witter, Solutions Lead, Advanced DOOH, GroupM Nexus
- Justin Symons, VP Investment, RapportWW
They join previously annouced speakers:
- Shenan Reed, Global Chief Media Officer, GM
- Mike Salette, Head of Media, Danone
- Andrea Suarez, Global CEO, UM
- Stephanie Helen Scheller, Managing Partner, Sustainable Solutions, Omnicom Media Group
The DPAA Global Summit is the largest one-day media/marketing event of its kind. It has garnered a reputation for having top brands talk to the Out of Home industry about the growing role of the medium in their omnichannel strategies. It typically draws 900+ business leaders including brands, agencies, media companies, ad tech, research, and press.
It takes place during #OOHNYC.
Follow DailyDOOH